AI Agents for Growth
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$100m+
147k+
90%
We set up and run CRM for commercial property developers, so every pre-commitment is tracked, every investor gets updates, and every square metre gets leased.
85%+ pre-commitment target* 18-36 month build cycles**
*Industry benchmark before construction start | **Typical commercial development timeline
The Commercial Development Challenge
When you're building at scale, stakeholder management becomes the project
Pre-Leasing Across 18-Month Negotiations
Tracking corporate tenant conversations, space requirements, lease terms, and decision timelines across 50,000+ sqm. No one knows if you'll hit 85% pre-commitment before breaking ground.
Investors Demanding Visibility
Equity partners, lenders, and pension funds need monthly construction progress and leasing updates. Your team manually compiles reports while trying to close deals.
Multi-Floor Fit-Out Coordination
Tenant fit-outs happening across 12 levels while base building construction continues. Design approvals, construction schedules, and handover dates tracked in spreadsheets and email chains.
Lease Expiry = Lost Revenue
Replacing a tenant costs 3x retention. But lease expiry dates live in spreadsheets. By the time you notice, tenants have already signed elsewhere. Two years to recoup the lost income.
The Solution
One System.
Every Stakeholder.
Fully Informed.
Digital Stand configures your CRM to manage commercial development from investor pitch through to tenant handover. Pre-commitments tracked. Construction milestones automated. Investors updated. Tenants retained.
85%
Pre-Committed
Target before construction — tracked in real-time
100%
Investor Updates
Monthly reports automated — no manual work
12mo
Lease Alerts
Expiry warnings — protect occupancy rate
Zero
Manual Updates
All stakeholder comms happen automatically
BENEFITS
From Pre-Leasing to Portfolio Management
We configure your CRM to handle the complete commercial development lifecycle
STAGE 1
Track Pre-Commitment Pipeline
Corporate tenants express interest 18-24 months before completion. Track every conversation, space requirement, lease term, and decision timeline. Know exactly how much space is committed, negotiating, and still available.
Bank of Melbourne
✓ 8,500 sqm committed
Tech Corp
→ 4,200 sqm negotiating
Law Firm
○ 3,800 sqm interested
📊 Monthly Investor Update
Construction Progress
Pre-Commitment
Sent automatically 1st of each month
STAGE 2
Automate Investor Reporting
Equity partners, lenders, and pension funds need regular updates. Automated monthly reports show construction milestones, pre-commitment progress, budget tracking, and timeline adherence. Your investors stay informed without constant manual updates.
STAGE 3
Manage Lease Expiry with Stacking Plans
Visual floor-by-floor view showing which tenants occupy which floors and when leases expire. Alerts trigger 12-18 months before expiry for renewal conversations. Replacing tenants costs 3x retention — protect your occupancy rate proactively.
L12
2029
2029
L11
2030
2030
L10
2027
2027
L9
2031
2031
L8
2026
2026
L7
2028
2028
Safe
Alert
Critical
✓ L12 Design Approved
→ L10 Construction
○ L8 Design Phase
○ L7 Not Started
STAGE 4
Coordinate Tenant Fit-Outs
Each tenant needs bespoke fit-outs happening across multiple floors while base building continues. Track design approvals, construction schedules, and handover dates for every tenant. Automated updates keep tenants informed of their space progress.
STAGE 5
Automate Construction Updates
Foundation complete. Structure topped out. Facade installation underway. Investors and pre-committed tenants get automated updates at each major milestone. Construction data syncs with CRM to trigger updates without manual intervention.
✓
Foundation
✓
Structure
→
Facade
○
Fit-Outs
📧 Investor Update:
Facade Installation 40% Complete
Queen St Tower
92% leased
Westside Retail
88% leased
Collins Office
Pre-leasing 67%
Portfolio occupancy: 85.7%
STAGE 6
Manage Your Entire Portfolio
See occupancy, lease expiry, and tenant health across all properties in one dashboard. Filter by asset class, location, or risk level. Identify which properties need attention and which are performing well. Make data-driven portfolio decisions.
Our Case Studies
Digital Stand has partnered with commercial property developers to design and implement systems that reflect how office towers and retail centers actually move from investor pitch through to portfolio management.
Publish Once. Sync Everywhere.
Your Listings and Leads, Perfectly Synced Across Every Portal
Digital Stand's custom-built connector links HubSpot directly to realestate.com.au, domain.com.au, and Open Lot. Every enquiry from any portal instantly becomes a contact in HubSpot, assigned to the right rep, and enrolled in your nurture sequence automatically. Listings can be posted and updated from either HubSpot or the portal and everything syncs both ways in real time. No spreadsheets, no missed leads, no manual data entry.
Listings, Enquiries & Data
⇄ Full Two-Way Sync
|
Portal Connector
● Live
Connected Portals
Connected
Connected
Connected
247
Listings Synced
1,842
Leads Captured
99.9%
Uptime
Recent Activity
👤
New lead: James Wilson
Enquired via realestate.com.au → Added to HubSpot
2m ago
🏠
Listing updated: Lot 23 - $412,000
HubSpot → Synced to all 3 portals
14m ago
👤
New lead: Priya Sharma
Enquired via domain.com.au → Added to HubSpot
31m ago
🏠
Lot 47 marked as Sold
Open Lot → Updated in HubSpot & removed from portals
1h ago
Last sync: 2 minutes ago
By Digital Stand
Explore All Property Types
See how DigitalStand's HubSpot solutions are tailored for every corner of the property industry.
Land Sales & Subdivisions
Track buyer interest from launch to settlement across 12-18 month sales cycles.
Apartment Developments
Pre-sell off-the-plan with automated updates from deposit through to handover.
House & Land Packages
Manage design selections, construction milestones, and reduce settlement friction.
Real Estate Agencies
Centralise leads from portals and open homes so hot prospects never go cold.
Rental & Property Management
Automate lease renewals, track maintenance, and reduce admin by 40+ hours/month.
Why Developers Choose Digital Stand?
01We Understand Commercial Complexity
Pre-leasing, investor reporting, lease expiry, stacking plans, and tenant fit-outs. We build systems that reflect how commercial developers actually operate.
02Strategy & Implementation in One PartnerWe map your development lifecycle, investor requirements, and portfolio management needs, then implement the system on HubSpot to support it all.
03A System Stakeholders TrustInvestors get visibility. Tenants stay informed. Your team stays focused on deals. We build systems that serve all stakeholders, not just internal teams.
04Portfolio-Wide IntegrationWhether managing one flagship project or a diversified portfolio, we configure systems that scale across multiple assets and development stages.